My favorite way to collect content ideas is with Evernote, a free app that syncs files on your mobile device with your PC. In fact, some of the most compelling ideas will come from finding completely unrelated ideas. Now that we’re all self-publishers of content creation for blog articles, newsletters, and social media updates to get more eyeballs to our websites and to become industry experts, it’s time to start a “swipe file” if you haven’t already.Ī swipe file is a collection of tested and proven marketing messages, article formulas (checklists, before/after, personal story) and favorite titles (how to’s, 5 ways, etc.)…and they don’t need to be from your own line of business.
Here are 2 technology tips for how to collect great content ideas to help you capture and write more compelling content more often. My favorite “man bites dog” stories are ones where something unusual and unexpected happens. In fact you read it (scan it) because it’s too tempting not to. Capture Compelling Content Ideas with a Swipe Fileīy Lori Feldman in Uncategorized | 1 commentĬompelling content.
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